Sharon Lake of Lingerie label, Adina Reay shares her brand story!

Content by of Fused Magazine

''So Valentine’s Day is closely approaching, and you’re in need of some beautiful new lingerie. Or maybe you’re having a massive clear out of your knicker drawer. Either way, look no further than super-luxe and completely gorgeous lingerie brand, Adina Reay''.

''Founded by Sharon Lake, the British label is oh so cool and oh so sexy – just check out the shapes, materiality and colour palette, and you’ll be immediately hooked. Perfect for all of those who are a size DD and above. If one thing’s for sure, Adina Reay definitely gives all the vibes we want''.

Which is your go-to favourite everyday set and why?
I’ve never really got the concept of everyday lingerie. There is something empowering about wearing lingerie you love no matter what you are doing. The ‘Fran’ is a definite favourite, the ‘Fran short’ is super comfy but looks amazing. We spend as much time designing our briefs as we do on our bras, they have to be comfortable. There is no point in having great looking lingerie if you don’t enjoy wearing it.